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Mo Elnadi

Address:
Reading, Berkshire
UK
Mobile:
+44 7717 804077
email:
Mo
SEO expert web designer corporate portals

Management Qualifications
Professional Profile

  • 10 years experience in creative marketing, ranging from corporate branding, online marketing campaigns, search engine optimization/marketing (SEO/SEM), online advertising, designing corporate portals front ends and multimedia.
  • 9 years Internet experience.
  • 5 years as a senior creative web designer using HTML, JavaScripts and ASP, PhotoShop, FireWorks, DreamWeaver.
  • Spearheaded several intra/internet projects for multinational corporations including: Vodafone Egypt, Corel, Adobe, Otis, Microsoft, Carrier, Arabia, MobiNiL, UTC, Mimio
  • Excellent background with user-interface (GUI) and user experience best practices, international navigation and site usability guidelines through designing several web portals and eCommerce solutions for multinational clients that involved creating advanced web interfaces, splash screens, and promo posters according to international standards.
  • Creating and managing corporate brand identities online.
  • Track record of top rankings on all major search engines.
  • Track record of solving complex problems and completing projects on schedule within budget.
  • Co-founder of an Egyptian award-winning online community portal with over 300,000 members and visitors. (el-shella.com)

Areas of Expertise

Search Engine Optimization (SEO) Internet Marketing Campaigns
Digital photo retouching, restoration & compression expert eCommerce community portals moderator
DreamWeaver MX web designer, GUI designer & developer Usability and user behavior tracking
Content Management Server (Microsoft CMS) Dmoz, MusicMoz, ChefMoz regional editor
Corporate portals and event Planning New media advertising and color separation
Internet Marketing trends Technical Consulting / Training and Development
Online Corporate Branding HTML, JavaScript, DHTML, ASP
Optimized Site Rankings/analysis International GUI guidelines expert
PhotoShop Guru Site Traffic Analysis

Career Accomplishments
ITWorx (www.itworx.com)
Creative/Online Marketing Manager 1997 to present

  • Designs and Maintains the corporate websites on a daily bases. (http://www.itworx.com)
  • Analyzing and tracking site visitor behaviors and trendsfor better market positioning and effective on-line advertising campaigns.
  • Designed web applications and corporate portals and sites (GUI) user interfaces for prestigious international clients including Vodafone Egypt, Corel Corporation, Otis, Mimio, Arabia, Microsoft, United Technologies, and MobiNiL (recent Samples)
  • Managing corporate branding and below the line communication, through creating corporate intranet/internets, brochures, logos, and insuring highest standards in representing the corporate image across different media.
  • Supervising the production cycle from conception to delivery.
  • Cultivating of business partnerships through management of local and international vendor relationship from a creative prespective.

Trade Land Egypt
Apple & Silicon Graphics Products Manager 1994 to 1996

  • Marketed Mac solutions and SGI animation systems to clients including Ceramica El-Jawhara, Moody el-Emam Studio, Khaled Hammad Studios, Empire Studio, Mostafa Moftah Designs, Ahmed Farrag.
  • Generated several distributorships including PowerComputing, DPS video solutions, Match/TeleMusic & sound effects library
  • Presented a new Virtual-Studio solution on SGI to his Excellency Safwat Al-Sharif, minister of Media in the Second TV Festival 95
  • Introduced the production music and Virtual Studio concepts to: Nile TV, ART Jordan, and the Egyptian Satellite Channel.

Microland Computer
Pre-press & Digital Video Specialist 1993 to 1994

  • Trained Mac, DTP and high-end color-separation solutions to newspapers and advertising agencies.
  • Trained art department staff of Al-Ahaly Daily Newspaper on using Mac and Imagesetters, and helped them emigrate to Digital production over conventional methods in publishing the daily newspaper.
  • Introduced the PRISMS animation system on Silicon Graphics to the Egyptian market through Al-Ahram Computer Exhibition 1994, after taking advanced training in Germany HQ.
  • Introduced the new Dinapon drum-scanner and Tektronix dye-sub in PrintPack Expo 94.

Freelance Projects and Achievements
Computer Trainer/Consultant 1992 to 1993

  • Provided advanced Computer training and consultations for Aboul Fotouh Establishment, GAP, Intermarkets, Cairo's, S-pack, MaxGroup advertising agencies.
  • Demonstrated WaveFront's Animation and Particle System For Silicon Graphics in two launching seminars held by WaverFront Belgium.
  • Helped Pie Practical Solutions Beta test their international award-winning illustration program ArtBeat (Version 1.0 & 2.0)

OrKA Productions
3D Animator and PhotoShop Retoucher June 1992 to December 1992

  • Produced 3D/2D computer generated animations for TV commercials, Nestle, Kimo, Flora, Trebour, Frutti Sweets, Leaders School, CanadaDry, Agrispoon, and Video clips while working closely with agencies like Intermarkets, TMI, Image, Art Attack.
  • Used the latest software in TV and animation productions: Infini-D, Strata Vision, Director, FreeHand, PhotoShop and Painter.
  • Worked with Sony one-inch BetaCam and NuVista for final frame-by-frame output.

Max-Group Advertising Agency & Printshop
Computer graphics Designer July 1991 to September 1991

  • Designed the layout and typesetting for a large color directory of Egyptian Travel & Transportation Agencies.
  • Designed several annual-reports and newsletters for several organizations.

Amr Helmy Designs
Computer Trainer December 1990 to March 1991

  • Assisted the company’s German experts in designing the workshop's automating the workflow cycle.

AR-Publications Center
Computer Graphics Designer December 1990 to February 1991

  • Designed the layout of (Fonnon Gamila 90) the official Faculty of Fine Arts publication and winner of the first prize For University Publications For the year 1990.
  • Trained staff members on using the Mac in advanced Desk-Top Publishing.

Publi-Graphics Advertising
Trainee Designer July to September 1989, and July to October 1990

  • Created a customer-behavior questionnaire for Nestle Yogurt & Designed the new look for the Yogurt & Cerilac distribution trucks and Labneh packages.
  • Participated in the production of Nestle's TV, radio & outdoor campaigns and General Motors Al-Dabbabah launching campaign.
  • Produced slide shows, presentations, billboards and catalogs for General Motors using the Mac.

Education

Degree:

B.Sc. in Interior Decoration Design Visual production of performing arts (Theater, TV & Cinema)
Faculty of Fine Arts, Helwan University, Zamalek - Cairo. 1989 to 1993

TEAM International Computer Camps 1990
Several courses in advanced Basic, Pascal programing

Professional Web Developers Diploma 2002 (RITI)

Managing Corporate Branding and eMarketing, AUC 2002

Languages:
  • English: Fluent
  • Arabic : Fluent

Computer Experience & Training Courses

HTML, ASP, PhotoShop CS, Dreamweaver MX, WebTrends 7, FireWorks MX, Illustrator 10, ImageReady, FreeHand, FrontPage, Ulead, Flash, Interdev, Access.

Technical and Creative Training Courses

Business Related

Professional Web Developers Diploma (RITI)

Advanced Sales & Marketing.

ASP/Interdev

Career Development

Access for database-driven websites

Presentation Skills.

Camera movement and lighting in cinema

Time Management & Problem Solving.

PRISMS & MoJo animation and video editing system For the SGI (Germany)
ElectroGIG animation and visualization system (Amsterdam)
Advanced training on the F.I.R.S.T. Outdoor billboard system (France & England)

Personal Information

  • Birth Date: 18th January 1971
  • Marital status: Married
  • Military status: Exempted
  • MENSA High IQ member by 156 points; Among the highest 2% of the global population of IQ 132 points or less.
  • Dmoz, MusicMoz, ChefMoz regional editor.
  • Official Beta tester for: Microsoft Office 2003, Messenger 5 & 6, Windows Update, Trend Micro Internet Security 2005, Mailfrontier Matador 3-4
  • Traveled to England, United Arab Emirates, Germany, Holland, Spain, Switzerland, Yugoslavia, France, Turkey, Italy, Greece, Morocco, Saudi Arabia, Malaysia, Indonesia, Thailand in addition to local destinations all over Egypt.
  • Finalist in Dubai Internet City eBusiness Awards 2000
  • Winner of Exceptional Idea award from Dubai Idea-Oasis 2000

Selected Work Samples

Download Mo Elnadi's updated resume


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